What We Do

Roibis delivers strategic clarity, marketing expertise and executive operational support to help organisations move forward with confidence.

Business Strategy & Transformation

We help organisations define their direction, sharpen their focus and build the structures needed to deliver results.

Our work includes:

• Strategy development

• Organisational alignment

• Operating model design

• Performance improvement

• Decision‑making framework

• Transformation support

Marketing Strategy

Led by PhD‑level marketing experts, our marketing strategy work is grounded in research, insight and commercial understanding.

We support organisations with:

• Brand positioning

• Market analysis

• Customer insight

• Value proposition development

• Strategic marketing plans

• Evidence‑based recommendations

Executive Operations & Leadership Support

We provide senior‑level operational support to leaders who need clarity, structure and execution.

This includes:

• Fractional Chief of Staff services

• Strategic EA support

• Operating rhythm design

• Cross‑functional coordination

• Decision support

• Leadership enablement

• Multi‑market operational insight